Springer Creative Associates: Where Design, Strategy and Education Intersect
April 26 at Jubilee Artisans
Social Media Workshop at Jubilee Artisans
April 26, 2025 1PM
Jubilee Artisans, DeKalb IL
(SCHOLARSHIPS AVAILABLE!)
Why aren’t my posts showing up? Do I really have to make videos? What do people mean by “the algorithm, anyway?” How do I start to build a social media marketing or communication strategy?
The next Jubilee workshop will be all about social media and the mysterious forces that power it (Just kidding! They are not so mysterious once you get to know them). In this workshop you will learn about the different social media platforms, how to choose the platform (or platforms) that is best for you and create a basic social media strategy.
Registration will open in early April, scholarship applications open now!
Creative Workshops, Consulting and Marketing in DeKalb IL
I’m a writer and instructor with a journalism and marketing background. I write thinky tech features with a media twist, cultural takes on social media and author/entrepreneur profiles and Q&A’s. I also teach courses in journalism, social media, web design and development and computer mediated communication.
My current workshop offerings include training in personal branding, social media, and DIY design and I can also offer education on media literacy and online communication. I also provide strategic consulting services on AI integration (and where not to integrate AI), SEO and PPC marketing. I do not do social media management, graphic design, or video production of any kind. I work with fractional executives, attorneys, and creative entrepreneurs.
I also provide copywriting services. Let me write your executive bio, board/staff profiles and newsletters.
Human-Centered Marketing
Digital marketing leverages the collaboration of humans and machines to reach consumers. Instead of rushing to adopt the best platform with the newest AI, we construct our recommendations around the value your work offers to humans.
It can be easy to dwell on questions like “What will Google recommend?” or “What’s the best strategy to make Instagram show my work to a bigger audience?” These are important questions, but if you create your content with people in mind, it will likely be a win-win.
Algorithms are constantly being refined to serve content that humans will find engaging and helpful. The best content strategy takes that into consideration.
Why Springer Creative Associates?
No BS
No meaningless buzzwords or cross selling
Transparent
Open communication aout what we’re doing and why
Tech Aware
AI expertise with human-centered creative skills
Fairly Priced
Rates tailored to your needs and budget
Let’s talk over coffee
There’s no commitment, pressure, or obligation. We offer a free 15-minute consultation to get to know you and your business, and affordable rates on consultations from 30 minutes to 1 hour.